Build a strong foundation!
Are you an early-stage tech startup looking to bridge the gap between product development and market success? Then, this masterclass is for you. It is tailored to help (space tech) startups build a strong foundation in sales and achieving sustainable growth.
The 2-hour masterclass will equip startups with the essential skills and tools to navigate the complex sales landscape, turning innovative ideas into marketable solutions. Whether you’re refining your go-to-market strategy or looking to improve customer acquisition, this session provides actionable insights to set you on the path to success.
KEY TOPICS
This masterclass will cover four focus areas that are vital for any startup journey.
Understanding the target market:
- Identify and segment your ideal customer base
- Uncover the unique pain points and needs of your audience
- Align your product offering to market demands for maximum impact
Value proposition and messaging:
- Craft a compelling value proposition that resonates with your target audience
- Develop concise messaging to differentiate your product in a competitive landscape
- Learn how to communicate your solution effectively to stakeholders
Sales process development:
- Understand the core components of an effective sales process
- Create a structured approach to move prospects from initial interest to conversion
- Optimise the buyer journey for efficiency and scalability
Customer acquisition channels:
- Explore different acquisition strategies, including inbound and outbound approaches
- Select and prioritise the most effective channels for your startup
- Measure and refine your acquisition efforts for long-term success
WHY ATTEND?
This masterclass offers practical guidance, real-world examples and expert insights to help you confidently approach sales challenges. Join us to turn your innovative vision into market success.
About the presenter:
Tamas Egei is a seasoned expert in sales, negotiation and international expansion, with over a decade of experience in the technology sector. He has successfully launched and scaled businesses across Europe and beyond, with a strong focus on building and training high-performing international sales teams. As the founder of Black Pine Ventures, Tamas specialises in empowering businesses to refine their sales strategies in global markets.
This event takes place at SBIC Noordwijk.
The event is open to all, whether your startup is tech-focused or not; it’s free for SBIC community members & students get 50% discount when registering for this event using an institution email address!
(Join as a member today; attend two workshops and you’ve made your money back!)
(Students click here to request the discount code; it will be sent out before 26 Feb.)
